Tulsi Vivah is considered highly sacred and auspicious in Hindu Tradition. The plant of Tulsi is considered to be incarnation of Mahalakshmi who was born as Vrinda.
Tulsi Vivah is celebrated on the next day of kartik Ekadashi. It is on this day that Tulsi is married to Shilgram.
Traditional celebrations on the day of Tulsi Vivah include: