The festival is an attraction for the natives and also for local tourists and international tourists. The spirit of fair resonates with hues of Rajasthan culture and heritage.
Devotees assemble at the Radha Krishna temple in the morning and take bathe into the holy water of Banganga River. It is believed that the holy water will purify ones soul. They then offer prayers in nearby shrines of Hanuman, Ganga Bihari, Lord Shiva and matha of Goswamiji.
During the festival, young and old, men and women, ring with the lively folk melodies and splash colors on everybody.